Having swam in the river for the first time myslef (off lakehsore in front of John Abbott College) .. found this interesting article …

“What will it take to get Montrealers back in the swim? Pierre Lussier says Montreal needs a big splash of an idea to break through the psychological barrier that is keeping people out of the rivers and lakes that surround this island city.

“If we are going to get Montrealers back in the water, we have to do something truly striking, something shocking and amazing that will grab their imagination.”

http://www.canada.com/components/printstory/printstory4.asp…